5. Email Marketing
Connect with your audience.
MailChimp is an email marketing service you can use to design and send email campaigns and newsletters. Through Squarespace's integration, you can collect email addresses and grow your subscriber list through any form on your site. You can also allow visitors to subscribe to your blog via email. More about Mailchimp and Squarespace here.
Why use email marketing?
Email marketing helps you connect with your audience to promote your brand and increase sales. You can do a lot of things with emails, like sell products, share some news, or tell a story. When you want to communicate something about your brand or sell your stuff, email marketing is one of the most cost-effective ways to do so. More about Mailchimp can be found here.